Mass tort advertising targeting your product destroys brand equity and corporate reputations and alarms consumers, shareholders, regulators, and the public.
Bolster your response with X Ante products.
HOW TO USE X ANTE:
- Monitor the messaging and frequency of the attacks in the advertising with a 360 Degree Report.
- Be notified of mass tort ad attacks immediately with Ad Alerts and plan an effective response.
- Undermine the credibility of the litigation charges by highlighting the alarmist and often-misleading tone of the mass tort ads using sample ads from our Ad Video Archive.
- Raise concerns in the press and before regulators about the public health consequences of misinformation in mass tort ads based on a Historical Survey of past advertising.